To figure out what you could potentially earn, gather data like average industry salary reports, how many events you can realistically take on per year without burning out, and which areas you already have client leads or a network in. This is especially important if your event planning business will be your main career and not just a lucrative hobby (both of which are equally valid options by the way). For example, if you reside in a rural area that is hard to travel to, you probably won’t have many conferences coming your way. Choose an event type that is in high demand near where you live and/or want to work.
Here’s an overview of how most people decide what to focus on: How to Choose the Best Event Planning NicheĮxperts say that limiting your event planning niches to one or two different types will make your business easier to market, promote, and grow. How to Choose the Best Event Planning Niche.Each one presents its own unique challenges and rewards, which is why taking the time to consider your options is a smart move.Ĭhoosing one or two event planning niches will determine what types of event planning services you offer – not to mention how much you’ll most likely earn! Here’s all the info you could possibly want on choosing a niche along with details on each listed event planning idea for your business that’ll help find the best ones for you. But in order to add event planning to your resume, you’ll need to get specific in terms of what kinds of events you specialize in.
It’s growing faster on average than any other occupation and is expected to maintain this upward trend well through 2026, says the U.S. The industry outlook for event planning is extremely positive.